.Article Views: 15.Ever before pondered exactly how an electric engineer finds yourself operating an influencer advertising platform? Jonathan Eg, CEO of Partipost, spills over the herbal tea on The Adrian Series.Secret takeaways:.Why exchanging algorithms brought about solitude (and a profession pivot).The magic formula: credibility + consistency = influencer success.B2B influencer advertising in Asia: It's happening, yet little by little.AI influencers: Cool, however possibly will not replace your BFF's Instagram.The settlement complication pestering influencer advertising (and also how Partipost is actually addressing it).Fun fact: Jonathan's dad expects Mondays. Yes, you go through that right.Income: The influencer advertising garden is actually progressing quicker than you can state "swipe up." From micro-influencers to AI avatars, the video game is changing-- however credibility still preponderates.So, just before you write off that good friend along with 200 fans as "certainly not important," bear in mind: worldwide of nano-influencers, your bestie may just be the upcoming big factor.Tune in for more influencer ideas and also possibly pick up an idea or 2 for your own Instagram activity!